⚡ From Gut Health to Cola Wars: Pepsi’s $2B Bet on the Future of Soda
What Poppi Reveals About the Beverage Giant's Next Act
MaxDividends Mission: Helping people build growing passive income, retire early, and live off dividends.
No one wants to work forever. And as time goes on, the question of financial security only gets louder. Can we really enjoy life in retirement without having to pick up another job just to pay the bills?
⭐️ Premium Content
Intro
After nearly two decades of muted innovation in the cola category, PepsiCo has taken a decisive—and potentially industry-shifting—step into the functional beverage space.
If it works, this shift could spark the company’s next growth chapter.
With its $1.95 billion acquisition of Poppi in March 2025 and the subsequent release of a prebiotic cola under the Pepsi brand, the company has signaled a shift in strategy that blends classic soda nostalgia with wellness trends that are rewriting grocery aisles.
The question is: can Pepsi turn this experiment into its next big growth engine?
Scroll to read — if no access, check your plan and upgrade to Premium today
Keep reading with a 7-day free trial
Subscribe to Max Dividends to keep reading this post and get 7 days of free access to the full post archives.